Helping you find your natural fit.


Register with SF Recruitment, leading specialist recruitment agency and let us find a role to match the things you hold important in a career. We cover temporary and permanent roles across nine specialisms, covering businesses of all sizes across the Midlands region.

Unlike other recruiters, we visit every company we work with to make sure we know where we are placing our candidates. Our career experts will listen to your goals and advise you how to achieve them within your field and what types of company or roles will suit you. Our recruiters are experienced and dedicated to your area of specialism and will guide you through the process, giving you the insight you need to make the right decisions.

You will need to register for an online account and upload a CV to ensure our recruiters can consider you for a potential new roles.

Helping you find your  natural fit.
Here for you

We are contactable and will always keep you in mind.

We like to meet our candidates and we also visit every company to better understand both parties. This gives us a greater chance of finding an organisational culture that matches you as a person.

We love to help

We get it. It can be difficult to take a step back and be sure of what to highlight in order to sell yourself.

We will help you identify opportunity. We'll suggest how to tailor your CV, prepare for interview, understand the business you apply for and why you make a good candidate.

Online career tools

Our recruiters will give you personalised advice but we also offer four free online           career tools to help you.

Compare the annual cost of two different commutes, find out what you're worth in today's market and set automatic email alerts so you're first to hear of exciting new roles that match you.

Market expertise

We're connected to a huge array of businesses across the region. We are patrons of our regional Chambers' of Commerce and our team benefit from relationships we've built over two decades.

Our recruiters are market specialists dedicated to your sector and experienced within it too. 

Helpful career search videos

Ensuring your CV stands out
Play Video
Ensuring your CV stands out

Here are some tips from our recruiters on how you can improve your CV.

Tips for successful interviews
Play Video
Tips for successful interviews

Give yourself the best chance of success at your next interview with tips from our team.


Approaching a career change
Play Video
Approaching a career change

How do you know it's time for a career change, what are people looking for and what do you do next?

Headset in the office
Welcoming Candidates
Using headsets in the office
Handshake and goodbye

Our 5 roots of recruitment

Being a candidate with SF, comes with a promise of expertise. To quickly and skilfully find a business that fits you as a person. Great habits are formed over time. Our five roots of recruitment illustrate how we operate every single day.

Excellence through experience.

Leadership. It starts at the top.
<span>Leadership.</span> It starts at the top.


Our five directors are active recruiters.

With 90 years of combined practical recruitment experience – and a minimum of 12 each - they ensure that expertise filters through every layer of the organisation enabling our people to help businesses and skillfully find people that suit the journey they are on.

They are close to market conditions, share their their business connections and lead by example. 

Knowledge. Experts in your field.
<span>Knowledge.</span> Experts in your field.


Work with us and you’ll work with specialists.

Recruiters who are solely focused on your area of specialism, and collaborate regionally, meaning that they know your market and can find opportunities faster.

A deep understanding is guaranteed with a minimum of 8 years relevant experience in any one of our dedicated teams. 

Nurturing. We look after our people.
<span>Nurturing.</span> We look after our people.


To find people and companies that truly fit together naturally, we must get that right at home first.

We are listed 16th in the 'Sunday Times Best Small Companies to Work For' and the 5th best company of any size to work for in the Midlands. 

No surprise then that our people tend to stick around giving us a market leading average tenure. Our happy and helpful recruiters will help you find a job you love too.

Proactivity. Decades of data and real relationships.
<span>Proactivity.</span> Decades of data and real relationships.


Two of them to be precise. We have detailed records for every role and company we've helped since SF opened its doors over 20 years ago, giving us a huge competitive advantage.

Our philosophy is to stay in touch and support businesses of all sizes.

We have placed over 40,000 candidates with over 13,000 companies over our two decades. That's an average of eight candidates every single day for 20 years. We know what we're doing. 

Insight. Connected to industry and regional businesses.
<span>Insight.</span> Connected to industry and regional businesses.


We are exclusive patrons of the Midlands’ two Chambers of Commerce and we partner the West Midlands Growth Company to help drive the local economy forward.

We’re embedded into our industries, we know what is happening in your market and attend and run over 300 networking and insight events every year.

We are connected across the local business network and sharing what we know to help our candidates is in our DNA.

Some of the brands we've worked with

Watches Of Switzerland Sainsbury's Selfridges & Co Rolls Royce Breedon Aggregates WMCA

We'll help you find your next career move.


Introducing four free online career tools. Use these while you think about your next career move and when you're ready for our recruiters to consider you for roles, simply register for an online account and upload a CV.  

Compare the annual cost of two different commutes with our Commute Calculator

Find out what you might be worth in today's market with the Salary Calculator and the Job Market Monitor.

Set automatic email Job Alerts, so that you're first to hear of exciting new roles that match your criteria. You can even draw a map to indicate the only places you're willing to work.


Salary Calculator

Salary Calculator

Check my worth
Job Market Monitor

Job Market Monitor

See market salaries
Commute Comparison

Commute Comparison

Calculate my cost
Job Alert Customiser

Job Alert Customiser

Set up alerts

Our Reviews

"I had been looking for a permanent position for a while and had been for various interviews but had been unsuccessful. My morale was a bit low but Cirbie kept looking for me and was always very positive.

After each interview she kept in touch with me and prepped me for each one. Always such a warm and friendly girl who I consider a friend now.

I always knew where I stood and each job was explained in detail. I am sticking SF as my main recruitment agency as I strongly feel that out of all the agencies, thay give the very best customer service."


I've worked alongside a few agencies but hands down, SF have been the most helpful. Natalie has constantly checked in with me and given me the support I've so desperately needed.

I know how hard it can be to get a job nowadays, but Natalie constantly kept me updated with different opportunities she had available. Her quick and swift responses meant I never had to chase her for anything!

If it wasn't for SF, I can honestly say that I don't know where I'd be right now! She has helped and encouraged me. Thank you's are not near enough to the gratitude I feel towards Natalie and SF Recruitment.

Many thanks for all your assistance, over the last couple of months.


I’ve dealt with quite a few recruiters recently and you have been by far the best at communicating and have been so helpful.

It all happened so quickly!

You were reassuring of any doubts I had and I am so glad I listened to you.

I can’t wait to start my new role!


I just wanted to extend my gratitude for all of the effort and time you have given me over the years we’ve worked together, and of course for getting me this job. It's probably the happiest I have been in a job role ever.

It has to be said that you are without doubt the best agency I have ever worked with and that my recruiter in particular has always been super helpful and is a credit to SF. I will certainly keep in touch if I find myself needing work in the future.

Wayne Dorman

Specialist Recruitment across the UK

Leading specialised recruitment from our centrally located offices, where we have a long history
of providing talent to businesses across the UK


East Midlands North & Derby

Cumberland House, 35 Park Row, NG1 6EE

directions Plan Your Route


West Midlands & Coventry

22 Gas St, Birmingham, B1 2JT

directions Plan Your Route


East Midlands South and Northampton

Watling Suite High Cross Business Park, Sharnford, LE10 3PG

directions Plan Your Route


Flint Glass Works, M4 6JW

directions Plan Your Route

Award winning flexible recruitment

We operate a fully-flexible working model in our own business, which has been recognised with a number of awards.

Working Families Best Small Employer - 2022

“The judges felt that SF Recruitment is a shining example of how to integrate flexible working into a business model. Led by the CEO, the flexible-first approach has proved fruitful both for employee satisfaction, staff retention and an impressive growth in profit.”

Working Families Best for Flexible Working Award – 2022

“The judges felt that SF Recruitment had a genuine dedication to flexible working, tailoring roles around individual need. They could also clearly demonstrate what a hugely positive difference flexible working has had on reducing their staff turnover rate and improving productivity.”

Award winning flexible recruitment

We're green by name, and green by nature.

Why Bamboo?

It reminds us of our company values and our tagline, 'a natural fit'. It also reminds us, how being strong, yet flexible helps make a great recruiter.

In 2019, we pledged as a company to become single-use plastic free.

Bamboo serves as a great alternative material for many products we order as a business. From wine boxes and desk tidies, to pens and letterhead.

Bamboo is one of the world's natural marvels and you can read more on what makes it so, and how it inspires our business below.

Our consultants have pledged to never bring single-use plastics into our offices. Ever.
Our consultants have pledged to never bring single-use plastics into our offices. Ever.
All business supplies are single-use plastic and plastic wrapping free - bin liners, fruit, print etc.
All business supplies are single-use plastic and plastic wrapping free - bin liners, fruit, print etc.
Plastic gifting and paper stationary is mostly made of Bamboo, and absolutely never of plastic.
Plastic gifting and paper stationary is mostly made of Bamboo, and absolutely never of plastic.